PHASEONE - SUGAR
🏆 Official Selection - 2012 Vimeo Festival
🏆 Nominated for Best Experimental Film - 2012 Vimeo Awards
🏆 Official Selection - 2012 Internationaal Kortfilmfestival Leuven
🏆 #2 Best Video of 2011 - XLR8R Magazine
Sugar tells a story of two ex lovers failing to reconnect via text message as one is moving away for good. Sugar depicts a bleak and hyperactive reality delivered as a narrative/visual interpretation of a track titled Sugar by New York City based electronic music producer Phaseone. The tune itself is a spacey slow-jam, which Phaseone describes as "an homage to the '90s Chicago rap sound of Twista and Do or Die that my friends and I grew up listening to."
Directors: Vadim Gershman + Ryan Powell
Producers: Vadim Gershman + Ryan Powell
Writers: Vadim Gershman + Lea Sorrentino
Camera: Ryan Powell
Editor: Ryan Powell
"I can’t help but feel that this media mashup deserves a name of its own."
"True artists who are still out there fighting the good fight for quality film production."
- XLR8R Magazine
"Hits the nail on the head of modern-day communication, which sounds like a pretty major claim. And it is."
- Sundance Channel
"Wonderful! It's both formally inventive and culturally informative."
- Peter Rose, artist